

Alfaparf Group
Via Cesare Cantù 1, 20123 Milano, Italy
info@alfaparf.com
Use according to directions. Store in a dry place, out of reach of children. Do not swallow. For external use only. In case of allergic reaction, discontinue use and consult a physician.
Illuminating and revitalizing shampoo based on a micellar formula intended for everyday use. Micelles gently remove impurities from both the hair and scalp, leaving them shiny and radiant. It is a natural and sustainable way of cleansing that does not irritate sensitive skin and hair. The hyper-fermented oak bark contained protects the hair from fading, while its antioxidant properties prevent damage and matting. An additional advantage of the shampoo is the content of Sicilian citrus fruits, which give incredible shine and shine. They will leave your hair soft and silky smooth because they have the ability to seal the hair cuticle. The shampoo packaging is made of 75% recycled plastic, is CO2 neutral, and the cosmetic itself contains 90% ingredients of natural origin. It is based on a vegan formula.
How to use: Apply an appropriate amount of shampoo to wet hair. Emulsify and then rinse thoroughly with lukewarm water. Repeat the operation if necessary.
Result: Shiny, light and soft to the touch hair.
Benvoleo is a new, professional line of Alfaparf Milano products. Following trends and the path leading to environmental protection and respect for the planet, products based on natural ingredients and fully vegan were introduced to the market. They are based on traditional formulas, and their innovation meets ecological trends and is environmentally friendly. Benvoleo is a combination of tradition and modernity. They benefit both the planet and each of us. If you care about the planet, the Benvoleo line will provide you with clean, vegan and sustainable products that respect both your hair and the planet.
Alfaparf Milano is currently a leader in the professional hairdressing services industry. It specializes in products and solutions aimed at caring for the beauty of hair and body. Alfaparf Milano is a brand established in Italy, which is a leader among Italian producers of professional hair cosmetics. Production techniques developed over decades and experience accumulated have allowed us to develop a wide range of hair care, coloring and styling products. They facilitate the work of hairdressers around the world.
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